Google Analytics helps us measure how users interact with website and its content. As a user navigates between web pages, Google Analytics provides us with non-personal information about the page a user has seen, for example the URL of the page. Google Analytics utilises HTTP Cookies to "remember" what a user has done on previous pages / interactions with the website.
What do we do with this information?
We will review statistics about site, visitors, content and browsers used. This information allows us to improve the sites usability and content. No personal data is gathered.